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Artist name: Easteighteen; Song title: "Victor"

Organic, high energy, and marketable music with a musician's appeal.

Visit Artist' site for this and other songs: Easteighteen.com; Play song from MSSVision; Song Lyrics
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Easteighteen
Easteighteen
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Easteighteen -> Easteighteen

Victor is a song that we'll enjoy listening because of the excellent musicianship and lyrics, well crafted arrangement, and emotions the different parts transmit.

But is it memorable, does it have a clear mass appeal?

Victor is a song that we'll enjoy listening because of the excellent musicianship and lyrics, well crafted

arrangement, and emotions the different parts transmit. But is it memorable, does it have a clear mass appeal?

The Easteighteen sound is a mature mix of well expressed musical ideas and feelings. The use of instruments supports the style and creates a powerful environment. It is impressive how well defined the different parts sound. It is Rock, it is real, and you can breathe and live it. That happens because lyrics and music have the same strength and emotions. So cohesive that they are one thing - "Victor"! And the above is valid for each of the song parts.

Although the sound is impressive I cannot say the same about the mass appeal. I cannot feel it. The numerous listens would confirm the excellent musicianship and sound (that I feel after the first listen), but don't make me "hooked". Every single part of the track has a bit of mass appeal by itself. But as a whole it is not perceivable.

Why does that happen? Is something missing or something is too much? There might be different answers:

1. There isn't a well defined and emphasized guitar (or other instrument) riff to guide the listener;
2. Too many Verses and not enough Choruses;
3. The Chorus shows up too late in the track.

Definitely fixing any of the above will greatly contribute to the song's mass appeal. And working on all of the above will make the song a hit.

From my experience with "Fallen" (available here) I know that Easteighteen is able to create powerful riffs. Use them! Here's a simple formula: Riffs = good, no Riff = not good. Use them on the Verse, and use them on Chorus. With a song you have no more than 1 minute to capture the listener's attention. You have a few tools to use and the Riff is one that any Rock track should have!

You might want to combine points 2 and 3 in one only solution: Eliminate the too many Verses before the Chorus. So a good place for the Chorus could be no later after the second Verse.
You can choose to get rid of the 2nd or 3rd Verse (Lyrics are strong enough and will not lose significance). And since it is never to early to start the Chorus (if looking for radiofriendly sound) you can give the listener a taste of it before the 1st Verse. Just take with guitar only the Chorus' last line melody "No it might not be so bad" and let it fade out at "bad". If you need color, a light cymbal roll will do the work. Then when the Chorus comes after the second Verse the listener will be happy to recognize the melody - "Hey, I know this already".

Now you have to re-consider how many Verses you'll need after the first Chorus (I don't think you need to add the one you subtracted before the Chorus). But you definitely must use the Chorus at least twice before the end.
Another thing that would improve the Chorus' life - assuming that you perform it twice before the end, sing the last line "…might not be so bad" with ba-ad going up instead of down. That is mi-fa (E-F) instead of mi-re (E-D) - on the second Chorus, not on the third.

With that said - remember that you have a strong Chorus, you just need to repeat it properly, and add those memorable Riffs. Make "Victor" a success, not only musically but commercially.

Anton Tontchev
for MSSVision.com - 08/23/2005

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